Adams Rob: If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity
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Жанр : Wiley
Издательство : Wiley
Год издания : 2012
Аннотация:
Offers step-based guidance readers need to make sure failure is not an option. This book shows you how to make sure you hit your target market before you spend a lot of money. It explains how to gather information on competitors, directly interview members of your target market, and figure out what the market really wants to buy.